The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

1998 One Show - Advertising

Agency Lowe & Partners/SMS / New York

Client Sony Electronics

Category

Collateral Advertising / Collateral: Point-of-Purchase and In-Store

Annual ID

98032A

1998 Awards

Gold Pencil

Credits

Writer

Dean Hacohen

Photographer

Stock
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