The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2005 One Show - Advertising


Agency Tonic Communications / Dubai

Client Sony


Consumer Magazine / Magazine B/W Full Page or Spread: Campaign

Annual ID


2005 Awards

Total Points: 25



Art Director

Jamie Mietz

Creative Director

Vincent Raffray
Khaled Gadallah
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