The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2012 One Show - Advertising

It's Not Crazy, It's Sports: Shake On It

Agency Wieden+Kennedy New York / New York

Client ESPN

Category

Consumer Television / 60 Second - Single

Annual ID

12057T

2012 Awards

Total Points: 15

Silver

Credits

Production Company

Biscuit Filmworks

Art Director

Cyrus Coulter

Writer

Dave Canning

Agency Producer

Cheryl Warbrook

Director

Aaron Stoller

Producer

Holly Vega
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