The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2012 One Show - Advertising

Tiguan - Cross Country

Agency DDB Sydney / Sydney

Client Volkswagen


Branded Content / Television

Annual ID


2012 Awards

Total Points: 10

Bronze Pencil



Nicole Taylor
Josette Addinall

Production Company

SOMA Films

Art Director

Ian Broekhuizen


Sean Meehan


Sam McGarry

Agency Producer

Victoria Bennett
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