The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2012 One Show - Advertising

Day One

Agency Droga5 / New York

Client Prudential

Category

Integrated Branding / Consumer Campaign

Annual ID

2012 Awards

Total Points: 5

Merit

Credits

Agency

Droga5

Production Company

Domani Studios
Epoch Films
Cut + Run

Art Director

Ben Wolan

Designer

Ronaldo Jardim

Agency Producer

Sally-Ann Dale
Andrew Allen
Jason Curtis
Scott Chinn

Content Strategist

Steve Grant
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