The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2012 One Show - Design

ARIEL BIG STAIN

Agency Saatchi & Saatchi / Shanghai

Client P&G

Category

Collateral Design / P.O.P. and In-Store - Single

Annual ID

12034D

2012 Awards

Total Points: 10

Bronze Pencil

Credits

Co-Agency

Pill and Pilow HK Pill and Pilow HK

Creative Director

Fan Ng
Wendy Chan
Jonathan Ip

Photographer

Xiqiang Chen
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