The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2012 One Show - Interactive

The face of the marathon.

Agency HEIMAT / Berlin

Client adidas


Interactive Advertising / Environmental/Experiential - Single

Annual ID


2012 Awards

Total Points: 5



Production Company

ACNE Berlin
Swedish Chameleon Stockholm

Art Director

Patrick Duever


Dominik Maas

Creative Director

Ole Vinck
Ove Gley
Guido Heffels

Information Architect

Niels Muenter

Agency Producer

Jessica Valin
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