The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2012 One Show - Interactive

Sonic Launch

Agency Goodby, Silverstein and Partners / San Francisco

Client Chevrolet

Category

Integrated Branding / Integrated Branding Campaign - 360

Annual ID

12066N

2012 Awards

Total Points: 25

Gold

Credits

Production Company

Stopp Los Angeles
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