The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2012 One Show - Branded Entertainment

Open up with Andre Agassi FIlm Series

Agency CumminsRoss / Melbourne

Client Pernod Ricard - Jacobs Creek


Television / Specials or one-time screenings

Annual ID


2012 Awards

Total Points: 15

Silver Pencil



Faye Collay
Chris Jeffares

Production Company

Antonio Sclafani
David Ockenden
Jay Lopez
Ryan Curry
Justin Pounsett
Martin Greer
Stevo Williams

Art Director

Jason Ross


Sean Cummins


Steve Callen

Director of Photography

Brad Halstead
Sam King

Agency Producer

Nigel Camilleri
Susannah George

Content Strategist

Kirsty Muddle
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