The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2012 One Show - Branded Entertainment

Pepsi Max Top Mates

Agency Clemenger BBDO Sydney / Sydney

Client Pepsi Max


Branded Applications / Branded applications

Annual ID


2012 Awards

Total Points: 5




Clemenger BBDO

Production Company

Webling Interactive

Art Director

Katrina Jarratt

Agency Producer

John Mclean

Content Strategist

Andy Tyler
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