The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2012 One Show - Branded Entertainment


Agency CP+B / Gothenburg

Client Ubisoft


Branded Applications / Branded applications

Annual ID


2012 Awards

Total Points: 5



Production Company

Adore You


Jim Connolly

Creative Director

Gustav Martner
Mattias Berg

Agency Producer

David Clyde
Charles Faircloth
Mikael Lindqvist

Content Strategist

Gavin May
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