The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2012 One Show - Branded Entertainment

Unstaged - Coldplay

Agency Digitas & Momentum / New York

Client American Express

Category

Online Branded Entertainment / Long-form

Annual ID

12123E

2012 Awards

Total Points: 5

Merit

Credits

Agency

Digitas NY & Momentum NY

Co-Agency

Pmk
Akqa
Vevo
YouTube
AEG Digital
Quiet Man
Ps 260
Sound Lounge
Crew Cuts
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