The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2012 One Show - Branded Entertainment

MFCEO

Agency 72andSunny / Los Angeles

Client K-Swiss

Category

Online Branded Entertainment / Long-form

Annual ID

12032E

2012 Awards

Total Points: 25

Gold Pencil

Credits

Agency

72andSunny

Production Company

Caviar

Writer

Matt Heath

Designer

Jay Kamath

Director

Jody Hill

Agency Producer

Sam Baerwald
Danielle Tarris
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