The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2012 One Show - Branded Entertainment

The Unstoppable Tour

Agency McKinney / durham

Client Abbott Laboratories

Category

Best Brand Channel

Annual ID

12056E

2012 Awards

Total Points: 10

Bronze

Credits

Agency

McKinney

Production Company

Greencard Pictures

Agency Producer

Leslie Riley
Lisa Bentley
Megan Wade

Editor

Duncan Skiles
Nick Adcock

Content Strategist

Becky Minervino
Sean Jecko
Christin Prince

Digital Artist / Multimedia

Forrest Maready
Emily Forsberg
Tomas Antona
Able Parris

Programmer

Rafe Kemmis
Brett Buddin
Chris Stingl
Beth McKnight
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