The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2013 One Show - Advertising

Life Cycle

Agency George Patterson Y&R / Melbourne

Client Medibank

Category

Consumer Television / Over 60 second - Single

Annual ID

13406T

2013 Awards

Total Points: 5

Merit

Credits

Production Company

Exit Films

Director

Mark Molloy

Producer

Romanca Jasinski
Romanca Jasinski
Alice Grant

Creative Director

Ben Coulson
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