The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2013 One Show - Interactive

You're Not You When You're Hungry Twitter Campaign

Agency Abbott Mead Vickers BBDO / London

Client Snickers


Social Media / Best Use of Social Media/Facebook

Annual ID


2013 Awards

Total Points: 25

Gold Pencil


Production Company

Nomadic Films


Tim Riley

Creative Director

Alex Grieve
Adrian Rossi
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