The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2013 One Show - Interactive

Pathfinder Kinect Experience

Agency Critical Mass / Calgary

Client Nissan


Brand Transformation / Single

Annual ID


2013 Awards

Total Points: 5



Production Company


Art Director

Darren Wood

Creative Director

Steve Savic
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