The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2014 One Show - Advertising

Mc Do Halloween

Agency Cossette / Montreal

Client McDonald's


Collateral / P.O.P. and In-store - Single

Annual ID


2014 Awards

Total Points: 5




Cossette Communications Inc. / Montreal
Cossette / Toronto

Art Director

Alexandre Jutras

Creative Director

Christian Desrosiers
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