The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2014 One Show - Advertising

Every story has a beginning

Agency guertlerbachmann / Hamburg

Client Roland Berger


Collateral / Promotional Materials - Single or Campaign

Annual ID


2014 Awards

Total Points: 5




guertlerbachmann GmbH / Hamburg

Production Company

Produktionsbuero Romey von Malottky GmbH / Hamburg

Art Director

Merle Schroeder


Anke Groener

Creative Director

Reiner Fiedler

Creative Team

Sharifa Hawari
Christiane Klein
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