The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2005 One Show - Advertising

Impossible is Nothing - Basketball

Agency TBWA\Chiat\Day San Francisco / San Francisco

Client adidas


Consumer Television / Consumer Television Over :30 Campaign

Annual ID


2005 Awards

Total Points: 25



Production Company

Biscuit Filmworks (Carry)
Smuggler (Unstoppable) and Omaha Pictures (Made to Perfection)

Art Director

Geoff Edwards

Agency Producer

Jennifer Golub Exec Producer & Andrea Bustabade Asst. Producer
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