The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2014 One Show - Advertising

The Ant Rally

Agency BBDO Proximity / Duesseldorf

Client WWF


Innovation in Outdoor / Outdoor

Annual ID


2014 Awards

Total Points: 5




BBDO Proximity Duesseldorf GmbH / Duesseldorf

Production Company

Parasol Island GmbH / Duesseldorf
Studio Funk GmbH / Duesseldorf

Art Director

Fabian Pensel

Agency Producer

Steffen Gentis


Fabian Pensel


Jochen Manz


Moritz von Schroetter
Jack Gregory Donald
Kim Duesselberg

Sound Designer

Marco Manzo

Creative Director

Christian Mommertz
Carsten Bolk

Executive Creative Director

Christian Mommertz
Sebastian Hardieck

Chief Creative Officer

Wolfgang Schneider
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