The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2014 One Show - Advertising


Agency Deutsch / Los Angeles

Client Volkswagen


Consumer Television / :30/:25 - Single

Annual ID


2014 Awards

Total Points: 25

Gold Pencil



Deutsch LA / Los Angeles

Production Company

Biscuit Filmworks / Los Angeles
Spot Welders / Venice

Art Director

Ryan McLaughlin

Chief Creative Officer

Mark Hunter


Noam Murro

Agency Producer

Vic Palumbo
Victoria Guenier
Jim Haight
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