The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2014 One Show - Advertising

Smart Dad

Agency Butler, Shine, Stern & Partners / Sausalito

Client Google

Category

Consumer Television / :30/:25 - Single

Annual ID

140193A

2014 Awards

Total Points: 5

Merit

Credits

Agency

Butler, Shine, Stern & Partners / Sausalito

Production Company

Bob Industries / Santa Monica

Director

Jason Reitman

Editor

Pete Koob

Producer

TK Knowles
Susan Crimley

Creative Director

Lyle Yetman

Executive Creative Director

John Butler

Creative Team

Mark Krajan, ACD
Brian Lambert, ACD
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