The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2014 One Show - Advertising

Deforested Field

Agency Grey Brasil / Sao Paulo

Client WWF


Public Service / Political - Video / Television - Single

Annual ID


2014 Awards

Total Points: 10

Bronze Pencil



Grey Brasil / sao paulo

Art Director

Lucas Heck
Eduardo Nose

Chief Creative Officer

Pedro Cappeletti

Executive Creative Director

Daniel Perez Pallares
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