The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2014 One Show - Advertising

The brodcast made for you

Agency DDB Brasil / Sao Paulo

Client Itau Bank


Innovation in Radio / Radio

Annual ID


2014 Awards

Total Points: 5




DDB Brasil / Sao Paulo

Creative Director

Luciano Lincoln
Wilson Mateos


Gabriel Carrera

Executive Creative Director

Marco Versolato

Agency Producer

Gilberto Pires (Gibinha)
Ana Lucia Marques
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