The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2014 One Show - Advertising

The Ant Rally

Agency BBDO Proximity / Duesseldorf

Client WWF


Public Service Experiential Advertising / Experiential

Annual ID


2014 Awards

Total Points: 5




BBDO Proximity Duesseldorf GmbH / Duesseldorf

Production Company

Parasol Island GmbH / Duesseldorf
Studio Funk GmbH / Duesseldorf

Art Director

Fabian Pensel

Chief Creative Officer

Wolfgang Schneider

Creative Director

Christian Mommertz
Carsten Bolk

Executive Creative Director

Christian Mommertz
Sebastian Hardieck


Fabian Pensel


Jochen Manz

Sound Designer

Marco Manzo

Agency Producer

Steffen Gentis
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