The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2014 One Show - Advertising

Mobilizing the 12th Man

Agency Memac Ogilvy Label / Tunis Mahrajene

Client C.S Hammam-Lif


Digital Direct Marketing / Mobile

Annual ID


2014 Awards

Total Points: 10

Bronze Pencil



Memac Ogilvy Label / Tunis Mahrajene
OgilvyEntertainment / New York

Production Company

Atelier216 / Tunis
Chromista / Los Angeles
Propaganda / Tunis

Creative Director

Nicolas Courant


Xavier Mairesse

Agency Producer

Doug Scott
David Zellerford

Global Chief Creative Officer

Tham Khai Meng

Technical Producer

Mehdi Larguech

Creative Team

Sascha Kuntze
Alexandre Chaulet
Leo Ehrlich
Gerald Heraud
Yosri Mimouna
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