The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2014 One Show - Design

IBM Watson at Work

Agency Ogilvy / New York

Client IBM

Category

Broadcast and Moving Image / Broadcast Design - Single or Series

Annual ID

140960D

2014 Awards

Total Points: 5

Merit

Credits

Agency

Ogilvy & Mather / New York

Production Company

Imaginary Forces / New York
Heard City / New York
Pulse Music / New York

Producer

Lee Weiss
Jessica Latour

Creative Director

Mike Hahn
Ryan Blank

Executive Creative Director

Susan Westre

Chief Creative Officer

Steve Simpson

Composer

Jay Lifton

Music & Sound

Karl Westman
Phil Loeb
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