The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2014 One Show - Interactive

Citi Bike

Agency Publicis Kaplan Thaler / New York

Client Citibank

Category

Integrated Branding / Integrated Branding Campaign - 360

Annual ID

141053N

2014 Awards

Total Points: 10

Bronze Pencil

Credits

Agency

Publicis Kaplan Thaler / New York

Chief Creative Officer

Rob Feakins

Executive Creative Director

Jim Kotulka
Tom Drymalski
Perry Essig

User Experience Designer

Rob Philibert

Content Strategist

Mike Taylor
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