The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2005 One Show - Advertising

Chicken Fight

Agency Crispin Porter + Bogusky / Miami

Client Burger King


Exceptional Innovation in Marketing / Innovative Marketing: Campaign

Annual ID


2005 Awards

Total Points: 15



Production Company

Radical Media
Los Angeles / Music:Beacon Street Music / Andrew Feltenstein / John Nau


Rob Strasberg

Agency Producer

Executive Agency Producer: Rupert Samuel
David Rolfe / Agency Producer: Corey Bartha / Interactive Producer: Paul Sutton


Interactive Development Partner: WDDG
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