The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2014 One Show - Branded Entertainment

Nike Run The City

Agency PostVisual / Seoul

Client Nike


Gaming / Branded Content

Annual ID


2014 Awards

Total Points: 10

Bronze Pencil



PostVisual / Seoul

Production Company

Elgamez / Seoul

Chief Creative Officer


Creative Director

Taebong Kim


Sungwook Kim

Content Strategist

Moonkyung Choi
Eunyoung Lee
Eunji Kim
Hyanghwan Shin
Dahee Sohn
Bora Kwon
Junsu Lee

Creative Team

Hyunhee Park
Kkotdaun Park
Minjoon Cho
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