The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2014 One Show - Branded Entertainment

Searching for hearts

Agency Mayo DraftFCB / Lima

Client Peruvian Cancer Foundation


Online / Short-Form

Annual ID


2014 Awards

Total Points: 10

Bronze Pencil



Mayo DraftFCB / Lima

Production Company

Tunche Films / Lima
La Sonora / Lima

Art Director

Julio Oshiro

Chief Creative Officer

Humberto Polar

Creative Director

Victor Velez
Julio Oshiro


Jose Zelada


Alberto Valle

Sound Designer

Alejandro Rodríguez

Agency Producer

Jorge Jara

Music / Sound

Gonzalo Polar
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