The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2015 One Show - Cross-Platform

Mars Bites Integrated Campaign

Agency BBDO New York / New York

Client Mars Chocolate North America/Mars Bites


Integrated Branding / Consumer Campaign

Annual ID


2015 Awards

Total Points: 5




BBDO New York / New York

Production Company

O Positive / New York
Smuggler / New York
CHRLX / New York

Art Director

Justin Bilicki


Matt Herr

Agency Producer

David Rolfe
Amy Wertheimer
Alex Gianni
Patrick Smith
BreeAnn Stuart
Whitney Husnik
Melissa Chester
Betsy Jablow
Len Rappaport
Albert Hajduk


Ian Mackenzie
Robert Ryang
Pamela Petruski
Evan Meeker


Lisa Rich
Ralph Laucella
Marc Grill
Alex Waite
Corey Budro
Zarina Mak

Sound Designer

Sam Shaffer

Executive Creative Director

Peter Kain
Gianfranco Arena

Chief Creative Officer

David Lubars
Greg Hahn

Music / Sound

Glen Landrum
Evan Mangiamele
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