The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2015 One Show - Design

Honda. Beautiful Engines.

Agency Dentsu Inc. / Tokyo + Mori Inc. / Tokyo + PEN. / Tokyo + Creative Power Unit / Tokyo

Client Honda Motor Co.,Ltd.

Category

Brand Identity / Series

Annual ID

150330A

2015 Awards

Total Points: 10

Bronze

Credits

Agency

Dentsu Inc. / Tokyo
Mori Inc. / Tokyo

Production Company

PEN. / Tokyo
CREATIVE POWER UNIT / Tokyo
TYO PRODUCTIONS1 / Tokyo
Dentsu On Demand Graphic / Tokyo
Kaibutsu / Tokyo
Cavia / Tokyo
BIRDMAN / Tokyo
TYO Technical Ranch / Tokyo

Art Director

Yoshihiro Yagi

Photographer

Fumihito Katamura

Producer

Shunichi Takano
Misato Tachibana
Yutaka Hasegawa
Hidenori Kakinuma

Creative Director

Morihiro Harano

Creative Team

Takuya Demura
Yusuke Kitani
Satoshi Yoshitake
Kazuhiro Yamamoto
Junichi Arakawa
Junya Sato
Komei Sato
Atsushi Hashimoto
Kazuki Nakata
Takero Yamashita
Masaaki Yoshizaki
Shinya Tamura
Yuta Harasawa
Masahira Mizuta
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