The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2015 One Show - Design

Predator Instinct: The Game

Agency TBWA\LONDON / London

Client adidas

Category

Experiences / Indoor Spaces

Annual ID

151080A

2015 Awards

Total Points: 5

Merit

Credits

Agency

TBWA\London / London

Art Director

Nick Tidball

Writer

Steve Tidball

Agency Producer

Poppy Manning
Natalie Spooner

Illustrator

Ben Koppel

Photographer

Adam Hinton

Sound Designer

Michael Powell

Typographer

Ben Koppel

Executive Creative Director

Jeremy Carr

Chief Creative Officer

Peter Souter
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