The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2015 One Show - Design

Inglorious Fruits and Vegetables

Agency Marcel / Paris

Client Intermarché


Experiences / Brand Installations

Annual ID


2015 Awards

Total Points: 15




Marcel / Paris

Production Company

Prodigious / PARIS

Agency Producer

Jean-Luc Chirio (Publicis / Global Print Manager)
Soone Riboud (Publicis / Art Buyer)
Justine Beaussart

Creative Director

Julien Benmoussa

Executive Creative Director

Dimitri Guerassimov


Patrice de Villiers

Creative Team

Patricia Chatelain (Advertiser Supervisor)
Sylvie Cole (Advertiser Supervisor)
Mathieu Delcourt (Advertiser Supervisor)
Myrtille Massoubre (Advertiser Supervisor)
Pascal Nessim (Co-CEO)
Charles Georges-Picot (Co-CEO)
Blandine Mercier (Associate Director)
Lou de Keyzer (Account Manager)
Noëlla Neffati (Project Manager)
Guillaume Le Gorrec (Head of Strategic Planning)
Leoda Esteve (Strategic Planning)
Cédric Dubourg (Case Director)
Fabien Dubois (Case Director)
Mikael Arslanyan (Case Editor)
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