The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2015 One Show - Branded Entertainment

Kombi Last Wishes

Agency AlmapBBDO / São Paulo

Client Volkswagen do Brasil


Broadcast & Film / Branded Film

Annual ID


2015 Awards

Total Points: 10

Bronze Pencil



AlmapBBDO / Sao Paulo

Production Company

Spray Filmes / São Paulo

Chief Creative Officer

Luiz Sanches
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