The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2015 One Show - Branded Entertainment

Win From Within: Ben Jackson

Agency VML / Kansas City

Client Gatorade


Online / Short Form

Annual ID


2015 Awards

Total Points: 10

Bronze Pencil



VML / Kansas City
OMD USA / Chicago
Fleishman Hillard / Chicago

Production Company

Gatorade / Chicago
Shawn Corrigan Pictures / Hollywood
Steve Boyle Photo / Philadelphia
MINDER / Boston

Art Director

Jaclyn Co
Zac Greason


Ryan Simpson

Chief Creative Officer

Debbi Vandeven

Creative Director

Nick Allegri
Libby Hall

Executive Creative Director

John Godsey
Tony Snethen

Agency Producer

Tyler Smith
Mike Churchill

Creative Team

Ian Davidson
Katrina Steffensen
Kristin Gritt
Krysten Gibson
Jenell Lammers
Maria Civitate
Morgan Flatley
Abhishek Jadon
Jeff Miller
Stephanie DeCelles
Joe Grigsby
Mike Haywood
Brandon Saranik
Corkum Steffel
Jason Belenke
Courtney Quaye
Tracey Hollywood
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