The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2015 One Show - Branded Entertainment

Pay Per Laugh

Agency The Cyranos//McCann / Barcelona

Client Teatreneu


Gaming, Music & Mobile / Branded Mobile

Annual ID


2015 Awards

Total Points: 15

Silver Pencil



The Cyranos//McCann / Barcelona

Production Company

Glassworks / Barcelona
Canadá / Barcelona

Chief Creative Officer

Leandro Raposo (Creative President)


Marc Oller

Executive Creative Director

Pablo Colonnese

Content Strategist

Oriol Bombí (Head of Strategic Planning)
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