The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2015 One Show - Branded Entertainment

Made in NY

Agency TBWA Chiat Day, Los Angeles / Los Angeles

Client Gatorade

Category

Craft / Direction

Annual ID

151072A

2015 Awards

Total Points: 15

Silver

Credits

Agency

TBWA Chiat Day, Los Angeles / Los Angeles

Production Company

Smuggler / Los Angeles
Rock Paper Scissors / Los Angeles

Art Director

Dave Estrada

Writer

Nick Ciffone

Agency Producer

Sarah Patterson
Garrison Askew

Director

Henry-Alex Rubin

Editor

Damion Clayton

Producer

Lisa Tauscher

Creative Director

Renato Fernandez

Executive Creative Director

Brent Anderson
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