The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2015 One Show - Direct

The Barbecue Bible

Agency JWT (J. Walter Thompson), Sao Paulo / Sao Paulo

Client Tramontina


Direct Marketing / Dimensional Mailing

Annual ID


2015 Awards

Total Points: 15

Silver Pencil



JWT (J. Walter Thompson), Sao Paulo / Sao Paulo

Production Company

Santa Transmedia / Sao Paulo
Antfood / Sao Paulo

Chief Creative Officer

Ricardo John


Gustavo Gripe

Creative Team

Lucas Reis
Sleyman Khodor
Patrick Matzenbacher
Lucas Tristão
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