The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2015 One Show - Direct

Infrequent Flyers Club

Agency McCann / Melbourne

Client Tigerair


Digital Direct Marketing / Websites, Microsites & Banners

Annual ID


2015 Awards

Total Points: 10

Bronze Pencil



McCann Melbourne / Melbourne

Production Company

Airbag Productions / Melbourne
Electric Dreams / Melbourne

Art Director

Pat Baron
Andrew Jones

Creative Director

David Ponce de Leon


Scott Hall


Raphael Elisha

Executive Creative Director

Pat Baron
John Mescall

Agency Producer

Victoria Conners

Content Strategist

Danish Chan

Digital Artist / Multimedia

Tony Prysten
Joe Guario

Creative Team

Adrian Mills
Will Hollosy
Serrin Dewar
Alec Hussain
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