The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2015 One Show - Film

Make Every Yard Count

Agency J. Walter Thompson India / Bangalore

Client Nike India


Innovation in Video / Single

Annual ID


2015 Awards

Total Points: 25

Gold Pencil



J. Walter Thompson India / Bangalore

Production Company

1st December / Bangalore


Dhruv Warrior

Chief Creative Officer

Senthil Kumar


Senthil Kumar

Creative Team

Shri Pendakur
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