The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2015 One Show - Film

Made in NY

Agency TBWA Chiat Day, Los Angeles / Los Angeles

Client Gatorade


Video Craft / Direction

Annual ID


2015 Awards

Total Points: 25

Gold Pencil



TBWA Chiat Day, Los Angeles / Los Angeles

Production Company

Smuggler / Los Angeles
Rock Paper Scissors / Los Angeles

Art Director

Dave Estrada


Nick Ciffone

Creative Director

Renato Fernandez


Henry-Alex Rubin

Executive Creative Director

Brent Anderson


Lisa Tauscher

Agency Producer

Sarah Patterson
Garrison Askew
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