The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2015 One Show - Mobile

GT RIDE - Viral Gaming for Kia

Agency LA RED GmbH / Hamburg + Artificial Rome GmbH / Berlin

Client Kia Motors Europe GmbH


Mobile Applications / Branded Games

Annual ID


2015 Awards

Total Points: 10

Bronze Pencil



LA RED GmbH / Hamburg

Production Company

Artificial Rome GmbH / Berlin

Art Director

Christoph Mäder

Executive Creative Director

Margit Schroeder

Information Architect

Johannes Mücke

User Interface Designer

Meike Ufer

Agency Producer

Andreas Frost

Digital Artist / Multimedia

Jens Eric Peter

Technical Producer

Torsten Sperling

Creative Team

Marco Gabriel
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