The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2015 One Show - Mobile

Turning Flight Cancellations into Hotel Reservations

Agency 360i / New York

Client Red Roof Inn


Use of Technology / Location-Based Services or Proximity Marketing

Annual ID


2015 Awards

Total Points: 10

Bronze Pencil



360i / New York
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