The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2015 One Show - Radio


Agency Colenso BBDO / Auckland

Client MARS Pedigree


Innovation in Radio / Single

Annual ID


2015 Awards

Total Points: 25

Gold Pencil



Colenso BBDO / Auckland
Clemenger BBDO / Melbourne

Production Company

Franklin Rd / Auckland

Art Director

Beth O'Brien

Chief Creative Officer

Nick Worthington
James McGrath

Sound Designer

Nich Cunningham
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