The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2015 One Show - Social Media

Newcastle Brown Ale: Band of Brands

Agency Droga5 / New York

Client Heineken USA / Newcastle Brown Ale


Social Media / Best Integrated Campaign Led by Social

Annual ID


2015 Awards

Total Points: 5




Droga5 / New York

Production Company

Caviar Content / Los Angeles
The Cutting Room / New York
Light of Day VFX / New York

Agency Producer

Sally-Ann Dale
Ben Davies
David Cardinali
Dianne Richter
Matt Friday
Rainy Kumar
Niklas Lindstrom


Ruben Fleischer


Chuck Willis
Greg Ryan


Jasper Thomlinson
Luke Ricci
Geoff McLean
Melissa Lubin

Creative Director

Scott Bell

Chief Creative Officer

David Droga
Ted Royer

Music / Sound

Walter Bianco
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