The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2015 One Show - UX / UI

The Game Report

Agency serviceplan / Munich + / Munich

Client Bytro Labs GmbH


Data & Human Experience / Data-Focused Design

Annual ID


2015 Awards

Total Points: 15

Silver Pencil



serviceplan / Munich
Eat, Sleep + Design GmbH / Berlin

Production Company

LIGA 01 / Munich
German Wahnsinn GmbH / Hamburg

Chief Creative Officer

Alexander Schill

Creative Director

Marcell Francke

Executive Creative Director

Matthias Harbeck
Till Diestel


Frank Graefe


Sarah Neuner


Philipp Schmidt

Digital Artist / Multimedia

Constantin von Zitzewitz
Sven Wellbrock
Johannes Peter
Florian Dehmel

Music / Sound

Philipp Feit
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