The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2016 One Show - Cross-Platform

Uber Safe

Agency Rethink + Someplace Nice / Toronto

Client Uber


Consumer - Experiential Advertising / Installations

Annual ID


2016 Awards

Total Points: 5





Production Company

Someplace Nice / Toronto
Stacklab / Toronto
Fort York VFX / Toronto
Rooster / Toronto
Keen Music / Toronto
Eightlines / Toronto

Art Director

Francesco Grandi


Simon Au

Agency Producer

Vanessa Birze
Narine Artinian
Todd Harrison

Music / Sound

Cat Calinescu
Andrew McCready

Creative Team

Alex Fleming
Jeff Forest
Brent Marshall
Sean McBride
Taryn Mueller
Joey Whitelaw

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